Why eMail Marketing Works
- It’s cost effective - While the cost of actually designing your email creative can be comparable to direct mail, the big savings start when you consider there are no printing costs and you can get your message delivered for around 2 pence per recipient.
- It’s immediate - Email generates an immediate response, instead of waiting for a subscriber to visit your site you can get your message to them when it counts. The majority of your recipients will see your message in the first 24-48 hours.
- It’s completely measureable - More than any other form of marketing, email can provide actionable data on the results it generates. Keep track of who opened your email and when, what topics they were interested in, who forwarded it on to a friend, how many sales were generated and much more.
Manage Lists and Subscribers
We take all the pain out of list management by handling the messy stuff like bounces and unsubscribes automatically. Our suppression list also means you will never send to anyone who has unsubscribed, bounced or marked you as spam.
- Flexible Importing - No matter what format your lists are in, we make it easy to import into your account.
- Export to Excel - Select the fields and export any list in your account straight to Excel.
Campaign Reports
- Campaign Snapshot: See how your email campaign has performed at a glance. Find out how many recipients opened your email, clicked a link, unsubscribed, forwarded your email to a friend and loads more.
- Opens Over Time: Our reports shows exactly who is checking out your email, how many times they’re doing it, and when they did it.
- Recipient Activity: See who opened, who clicked, who bounced and who unsubscribed. You can even search for a specific subscriber to see exactly what they did with your email.
- Link Activity: See what your subscribers found most interesting, as well as who clicked and who did not.
- Bounce Summary: As well as automatically processing any bounced emails for you, the system also tell you exactly why that subscriber bounced out of your list. Maybe we got an out of office reply, or perhaps their mailbox was full - whatever the reason, they didn’t get your email and we’ll tell you why.
- Compare campaigns: Easily compare any of your email campaign with each other. Is your open rate improving? Are you seeing less bounces over time?
If you would like Twist Systems to Design Develop or Promote your next project then get in touch, we're nice people to work with.
Twist Systems Limited: A UK company registered in England & Wales No. 5825181.